I've been reading Robert Olen Butler's From Where You Dream with some interest. I like his suggestions of finding the zone when you write and how to use cinematic techniques to better your writing. It's nice to find a craft book meant for a more advanced writer, but he tends to shit on genre writing. He even calls genre writers non-artists. It's funny how much snobbery popfic students have to put up with to learn the craft. And let me tell you, MFA programs are the worst.